Japanese CUTE extends to food

Japan’s food culture infiltrates all aspects of society; a judgement on your attitudes in life, a personality barometer, a declaration of affection — and yet another example of Japan as the kingdom of cute.  Nothing special; just a bakery in Yokohama, running a cute campaign for the end of summer.  To read more about Japan’s food culture from yours truly, please see:

http://search.japantimes.co.jp/cgi-bin/fl20090829a2.html

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